content creation efficiency: how ChatGPT speeds up your workflow

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Britney Setrojojan
July 11, 2023

ChatGPT is hot and happening. In the digital content world, it says: time is money. Not only do you want to make the most of your time, it's also very important to be able to do it as quickly as possible respond to news, trends and hypes. You can achieve this by working efficiently. And let ChatGPT be the perfect solution for that! In this blog, you'll get tips and tricks on how to use the AI service to make your life easier — and thus save time.

Unlike the virtual assistants and chatbots we already know, ChatGPT uses machine learning

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how ChatGPT works

ChatGPT is a Artificial Intelligence (AI) model that is trained to understand and produce natural language. This means that it is capable of mimicking human conversations and responding to users. Who has ever used Siri whether Bixby you may already think you know this. This is because, like these virtual assistants, ChatGPT can remember a conversation and retrieve previous information.

Unlike the virtual assistants and chatbots we already know, ChatGPT uses machine learning. This ensures that he applies new contexts to answering a prompt. This way, the answers always stay up to date and relevant, regardless of the time or time of the question. This is what makes it a powerful tool for organizations.

acceleration with ChatGPT

AI can be a powerful tool to support writers and content creators at every step of the process. Here are several ways you can use ChatGPT:

social media content

• Creating catchy captions for content.

By entering content or describing it to the chatbot, ChatGPT can come up with descriptions for all your created content. For example, a LinkedIn photo that you want to add a text to, or the description under a YouTube video.

• Writing video scripts.

By entering a subject and a clear message, ChatGPT thus creates a script for the text in your Instagram reels. You can make it as crazy as you want. With the “write a visual script” prompt, you get a completely different result than with “write an informal script”. For example, there are countless options, so you can play endlessly to find the right tone of voice.

• Devising a call to action.

In order to have an appropriate CTA To imagine, you can choose a target group and indicate in ChatGPT what action you want this target group to take. You can use this in a newsletter or Instagram story, for example.

• Coming up with content ideas.

Coming up with content ideas can be a challenge, especially when you're creating a lot of content or lacking inspiration. Luckily, ChatGPT can help you with that! Enter the platform you want and ask for content ideas for that specific platform. Specify the target audience, topic, and type of content you want. Consider, for example, naming trends.

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• Finding relevant SEO keywords.

It is good to use strong keywords to make a website discoverable. Fortunately, if you find it difficult to come up with keywords yourself, you can outsource it these days. Enter a topic and ask ChatGPT for strong keywords to come up with better Google rankings.

• Writing the meta description of web pages.

A strong one meta description is the way to get visitors to your site. This is not only the preview of what a visitor can read on the site, the meta description is also important from an SEO point of view. Ask ChatGPT to write a meta description of up to 160 characters. Name the chosen keyword and summarize the text that can be found on the web page. This allows you to increase the visibility and clickability of your website in one fell swoop.

• Creating titles and subheadings.

Enter a text and instruct ChatGPT to come up with an appropriate title or subheading. Don't forget to name the chosen keyword here.

• Shortening/summarizing texts.

This is of course very useful when you have to keep a maximum number of words. Or when you have the habit of being away from dust for a long time. Enter the written text and request a summary. We often use this to turn our blogs into short content, such as social media.

• Checking text.

Writing is an art and the Dutch language can sometimes be quite difficult. Are you not naturally an expert in spelling, conjugation and sentence making, but don't have the budget to have a text checked? ChatGPT can also help with that. Fill in your text asking if ChatGPT wants to check it for spelling and sentence structure.

good to know: ChatGPT edition

The chat service has both a free and a paid service. The free version sometimes suffers from overload, slow response times and a maximum number of words. To avoid this, use the paid version for $24.20 a month.

The free version works great and is definitely recommended for people with a smaller content creation budget. Still, it's good to know that all free online services come at a price. Aren't you paying with money? Then you pay with data. So remember that any information you provide to ChatGPT can be used by them to train the AI. Therefore, be careful when entering sensitive or personal information.

If you want more control over the use of your data, you can use the paid version. This provides access to clearer insights into privacy and data. In addition, the information entered is not used for training purposes.

don't forget

The AI does not provide sources on its own. Information is extracted from the internet and collected to generate a response. How reliable this information is is difficult to determine. Especially because anyone can put something on the internet. That's why you should always do additional research yourself and look for credible sources.

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